Sunil Gavaskar has approached the Delhi High Court to stop the unauthorised use of his name, image, and persona. He is the first Indian cricketer to file a personality rights case, with the hearing scheduled on December 12.
Former Indian cricketer Sunil Gavaskar has moved the Delhi High Court asking for protection of his personality rights in the case Sunil Gavaskar v Cricket Tak (CricketTak557) and Others. The matter will come up for hearing before Justice Manmeet Pritam Singh Arora on December 12 (Friday).
Gavaskar has asked the Court to stop several online and offline entities from using his name, image, voice, likeness, and overall persona without his permission.
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He has argued that people and platforms are using his identity to gain publicity and commercial benefit, and this violates his personal rights as a public figure.
With this petition, Sunil Gavaskar has become the first cricketer in India to file a case in court specifically for personality rights protection.
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The issue of personality rights has become very important in recent years because many celebrities have found their photos, videos, names, and voices being misused for advertisements, promotions, or content monetisation without their approval.
In the past, several well-known personalities have also approached the Delhi High Court for similar protection.
These include Amitabh Bachchan, Aishwarya Rai Bachchan, Abhishek Bachchan, Nagarjuna, Anil Kapoor, Jackie Shroff, Karan Johar, Sri Sri Ravi Shankar, and Jaggi Vasudev, who have all secured legal orders safeguarding their identity from unauthorised exploitation.
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Recently, Salman Khan also filed a personality rights suit before the Delhi High Court seeking similar protection, reflecting the growing concern among celebrities about misuse of their public image in the digital age.
The petition highlights that unauthorised use of a celebrity’s persona can mislead the public, result in financial loss, and affect the goodwill built over several decades. Gavaskar has therefore requested the Court to pass urgent orders to prevent further misuse of his identity.
The High Court will consider the matter on December 12.
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